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人気廃盤!! 岡本吏郎が語る 壁を破る戦略思考 現状を打破する経営トップの発想 CD全3枚+解説書 PHP 検:中小企業の戦略/マーケティング
        

  • Product Quantity
    : 1
  • Starting Bid
    :20,000円
  • Highest Bidder
    : / Rating:
  • Listing Date
    :May 30, 2026 20:46
  • Bidding closes on
    :Jun 01, 2026 20:46
  • Auction Number
    :r1146751717
  • Condition
    :State it in the description
  • Automatic Extension
    :Yes
  • Authentication
    :No
  • Early Closing
    :Yes
  • Can I return the product?
    :no
  • Description
  • Q&A ()
  • Cost Estimator
  • Problem Item Response Procedur
Notes
  1. The seller does not provide return compensation and other responsibilities
  2. It is possible that the product can only be picked up by yourself, and the self-pickup fee is quite high, please check the page to confirm
商品詳細
『岡本吏郎が語る 壁を破る戦略思考 現状を打破する経営トップの発想』
CD3枚+解説書 PHP研究所 定価:20900円

なぜ、あの会社の経営はうまくいくのか? 成功する経営者と失敗する経営者のちがいは何か? そこには、戦略的な発想、そして経営者自身の幅の問題があった!!

経営とは、いわば雪山に登るようなものです。天気のいい日であれば、素人でも頂上に到達することができます。しかし、天候が悪化して、それこそ猛吹雪の雪山ともなれば、プロでなければ難局を乗りきることはできません。厳しい経営環境だからこそ力を発揮できる。それが「プロの経営者」というものではないでしょうか?
今回のCD集は、閉塞した経営環境を打破するために、「中小企業の戦略」に焦点を当て、「戦略とは何か」「どのような戦略思考が必要か」を学んでいただくものです。
岡本吏郎氏の名解説は、きっと貴社の経営を考える上で、大きなヒントを与えてくれることでしょう。

<特長1>「戦略」の基本を学ぶ入門CD集
⇒「中小企業の戦略とは、どういうものか」がズバリ理解できます。
<特長2>岡本吏郎氏の長年のコンサルティング経験に基づいたオリジナル語り下ろし
⇒財務(守りの経営)と戦略(攻めの経営)の両方に精通した岡本氏が、現在の中小企業の課題と対処方法を本格的に解説しています。
<特長3>付属の書籍と連動したわかりやすい解説
⇒マーケティングマトリクス表やポジショニングマップなどを収録した書籍とCDで学習できます。

◆内容の一部紹介◆
「戦略とは何か」(Disc2「戦略とシステムを考える」より)
……私の会社では、毎年1月4日に丸1日かけた会議を行ないます。その場で、私がスタッフに質問するのもこれです。
われわれのライバル――なるべく大手のほうがいいと思います――が、私たちをつぶそうとしてやってきたとします。その場合、「ライバルは何をやってくるか」「当社をつぶすとしたら何をやるか」ということを、社員全員で考えるわけです。
ある年は、非常におもしろい結果が出ました。あるライバルを想定し、うちをつぶすとしたら何をするかというアイデアをどんどん出してまとめてみると、1年前に私がスタッフに「こういうことをする準備をしろ」という指令書を出していたんですが、比べてみたらほとんど変わらなかったということが起きました。
もちろん「戦略」の定義というのは、いろいろありますが、まずは「ライバルに自分がやられたらドヒャーと思うことを、逆にこっちがライバルにやる」、こういう発想で「戦略」を捉えることが、非常に有効な方法ではないかと私たちは考えています。また、実際に私たちは、自社でもやっていますし、お客様にもそうアドバイスをしています。
そもそも「戦略」という言葉自体が、非常にカッコいい言葉ですから、勘違いをしてしまいがちになります。これをもう少しやさしく定義したら、どんな言葉になるか? 私はやはり、こう定義したいと思うんです。「いたずら」。もう少しおしゃれな言葉でいえば「たくらみ」――そういうふう

ご存じの方には多言ではございますが、その量と質からも、最高の経営名講演でございます。大変入手困難でございます。
大事にコレクションしておりましたが、増えすぎたDVD・CD類の整理をしており、この度出品させて頂きました。格安にて出品させて頂きましたので、どなた様かお引取り頂き、お楽しみ頂ければ、誠に幸いです。
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Please confirm and inspect the product as soon as possible to ensure that the product specifications, quantity, accessories, and description are correct

If, unfortunately, there are any issues, you can refer to the following examples on how to report related product problems:
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2. Example of product not matching provided information
3. Example of damaged product information

Important Notes: 1. If the seller is unwilling to ship overseas or is unaware that the product will be shipped overseas, the international shipping cost for returns or exchanges will need to be borne by the member. You may refer to the EMS e-Express fee inquiry from the post office. If it involves alcoholic beverages or items that affect flight safety, the post office cannot be used for shipment, and only DHL can be used to ship back to Japan.
2. During the product complaint handling period, please retain the complete outer packaging of the product (including the shipping label information), and refrain from attempting any repairs or altering the original condition. Any modifications may result in the inability to process the case.

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1. Please do not unpack, use or repair the received item yourself, and be sure to keep the original packaging to facilitate subsequent handling of related matters, so as to avoid changes to the item that may cause the seller to be unwilling to process.

2. You can call customer service, and the customer service will leave a message for you as below. Please provide the following information:
"Hello, we will first help you establish a complaint case for Product ID: _______ .But we need you to 2-3 clear photos of the product issue, including photos of the product problem, product packaging, shipping details slip, and outer box. Send them to service@letao.my and inform us of your desired resolution (failing to provide this may result in an inability to process subsequent matters). After sending the email, notify us in the customer service message. We will confirm with the seller as soon as possible. and if there are any related questions, we will contact you through the customer service message. Thank you for your cooperation."

Please provide:
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4. Photos of the product (Please include relevant descriptions to help us confirm with the seller)

Important Notes:
1. Do not include foreign text or other products in the background of the image.
2. Please keep the complete product packaging (including the shipping label information), and refrain from repairing or altering the original condition on your own, as any changes may result in the case being unable to be processed.
3. Please provide the relevant information within 48 hours to avoid missing the golden hour for reflection and causing situations that cannot be handled.
4. Due to 99% of Japanese sellers being unwilling or unaware of shipping goods overseas, if a seller is willing to handle the issue, the goods must be sent back to Japan, and the international shipping costs incurred must be borne by the member. Letao will use postal EMS international express to send the goods back to Japan.
5. As the goods are purchased from overseas, it may take approximately one to two weeks to complete the relevant processing procedures when issues arise with the goods. Please be reminded that you can inquire about the approximate cost through the EMS service at the post office.

4. FAQ

1. Issue of Authenticity: If antique or branded goods are found to be counterfeit upon receipt, clear photos showing the differences between the genuine product and the imitation must be provided as evidence. If unable to provide relevant proof, assistance can be sought to find a third-party reputable organization for a premium authentication service .
2. Leaking Iron Teapot: If an antique iron teapot is leaking, please take clear photos of the leaking area and provide them.
3. Transport Damage: If the goods are damaged during international shipping (to the pickup point), you need to provide photos of the outer packaging of the parcel and clear photos of the damaged goods' outer packaging.

※ Note: Photos provided to sellers should not contain any foreign-related information.
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    Product name: 人気廃盤!! 岡本吏郎が語る 壁を破る戦略思考 現状を打破する経営トップの発想 CD全3枚+解説書 PHP 検:中小企業の戦略/マーケティング
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